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A Collection of the Best Digital Marketing Blog Posts Online Hand-Picked Daily

DISCLAIMER: The following blog post excerpts are publicly available online through RSS 2.0 Creative Commons License. Full attribution to the author and source link to the original full blog post is available with each excerpt blog post. The opinions and views expressed at or through these blog posts are the opinions of the designated authors and do not reflect the opinions or views of DigiMarCon.

The Worst Super Bowl Ads — Avoid These Blunders

By Stephanie Trovato There’s a lot to be learned from the Super Bowl. While athletes gather new motivation and coaches pick up a few more techniques, the Super Bowl is also an excellent place for marketers to gain tips. How?…

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International Freight Equipment Transport Demystified

By Sitetrail Research Team Transporting freight is a crucial aspect of modern commerce, ensuring goods reach their intended destinations efficiently and safely. Within the realm of freight transportation, one significant aspect is the transport of freight equipment. This encompasses a…

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With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?

By Kristina Monllos The allure of Hollywood paired with the savvy of advertising — is it a match made in business heaven or a recipe for disaster? Recent events, like the clash between talent agency UTA and marketing consultancy MediaLink’s…

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Why retail media’s future depends on first-party data integration and accuracy

By Adstra Suzanna Stevens, brand sales director, Adstra CPG and retail marketers have reached an inflection point where they realize the future is not just about collecting data. Instead, success requires wielding first-party data strategically in four pivotal ways: advanced…

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TikTok’s potential U.S. ban stirs marketers, spurs contingency planning

By Krystal Scanlon Imagine this: What if TikTok were banned in the U.S.? What would happen to the billions of dollars currently driving its ads business? While this question has been asked several times in recent years, its answer is…

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20 Email Opt-In Examples I Love (For Your Inspiration)

By Kiran Shahid A few months ago, my inbox was filled with emails from a health specialist. I didn’t remember signing up for random diet plans, so why was I getting constant emails? I was ready to fire off a…

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TikTok Shop: What It Is, How to Launch One & How to Market One

By Olivia Deng I was scrolling through the “For You” page on TikTok when something caught my eye — a TikTok from the clothing brand Foxblood showcasing a black, flowy mesh cloak. I’d actually been searching for a cloak and…

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Q4’s stasis provided a launchpad for publishers’ Q1 advertising businesses 

By Kayleigh Barber The fourth quarter of 2023 wasn’t so bad for all publishers. In fact, overall the final three months of the year ended up being a period of “stabilized growth” for digital publishers’ advertising businesses, according to Boostr’s…

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The Telehealth Revolution: Redefining Healthcare for a Post-Pandemic World

By Aaron Watson The COVID-19 pandemic has reshaped the world in unprecedented ways, and one of the most notable transformations has been the rapid adoption and integration of telehealth services into mainstream healthcare. Telehealth, once a niche technology, has emerged…

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How to Elevate Your Affiliate Marketing ROI: Insider Tips from HubSpot Pros

By Lauren Mohr I’ve worked in the B2B SaaS affiliate marketing space for 1.5 years and here’s my take on it: Affiliate marketing is not for the weak. It demands a lot of time, effort, and dedication to succeed. But…

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8 Content Marketing Services That Are In Demand for B2B Brands

By Theresa Meis It used to be that outsourcing your marketing meant finding the villager with the loudest voice and wittiest turn-of-phrase to walk the lanes hawking your wares. Needless to say, marketing has evolved. And with that evolution, navigating…

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13 Confirmation Email Examples I Love (For Your Inspiration)

By Ankit Vora I once signed up for an event and totally forgot about it in an hour. But when I opened my inbox later in the day, I found a shiny email confirming my registration for the event. This…

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Why High-End Smartphones Are Overrated: A Look Beyond the Brand Hype

By Aaron Watson In the ever-evolving world of technology, smartphones have become an integral part of our daily lives. The market is flooded with high-end devices from renowned brands, each promising an unparalleled user experience. However, beneath the glossy exteriors…

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Connected Realities: Social Media Impact on Exotic Car Transport

By Aaron Watson In an age dominated by social media, the impact of platforms like Instagram, TikTok, and YouTube on various industries is undeniable. One sector experiencing a profound transformation due to the rise of social media is the luxury…

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Key Challenges in an Enterprise SEO Audit

By Harry Mackin Wouldn’t it be nice if every single website had a perfect, clear SEO strategy from the very start? And every single page on that website was perfectly aligned with every aspect of that strategy, from its original…

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‘MFA should stand for made-for-arbitrage’: An oral history of the murky made-for-advertising crusade

By Kayleigh Barber Love them, hate them or tolerate them, “made-for-advertising” sites have had targets on their backs since the early summer, causing media buyers, advertisers and SSPs to make sweeping proclamations that they were blocking any and all MFAs…

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15 Email Preview Text Examples That Would Catch My Attention

By Ankit Vora I believe in the concept of inbox zero, so I have a sinking feeling every time we approach the holidays or big occasions (think Black Friday) when I know a mass of emails are heading my way….

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Bluesky is Now Open to the Public. Should your business be there? [Expert Interview]

By [email protected] (Curt del Principe) Like dozens of other “Twitter killers,” Bluesky has sat in limbo since its launch– thanks mostly to an invite-only policy. But when the micro-blogging site went public last month, it skyrocketed to an estimated 4…

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The New Best Practices for B2B Social Media Marketing

By Joshua Nite Social media is entering its 20s. No, really. LinkedIn was founded in 2003, Facebook in 2004. There are people in the workforce today who can’t remember life before social networking sites existed. And like most 20-year-olds, social…

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7 Online Dating Myths Busted: Finding Love in the Digital Age

By Aaron Watson In the fast-paced and digitally driven world we live in today, online dating has become a mainstream way to meet potential partners. Despite its popularity, several myths surround the concept of finding love through digital platforms. Let’s…

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