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The Big Problem with Buyer Personas in Content Marketing and What to Do About It

February 06, 2015

By Marcus Sheridan Before I delve into the topic of today’s little post, I find myself sitting at the airport in Copenhagen, Denmark after being here a full week and soaking in the incredible culture that is Danish life. My body has stayed on east coast time, which means it’s currently 4:30am in the morning, but as I […]

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