Phone: 
The What, Why, & How of Social Bookmarking
If you’ve ever come across a valuable article or website that can help improve your skills as a marketer, you probably want to save it and come back when you can dedicate more time to it.
With social bookmarking, you can save those articles or resources you want to revisit in one central location.
Let’s review:
- What is Social Bookmarking?
- How Social Bookmarking Works
- Benefits of Social Bookmarking
- Top Bookmarking Sites
- How to Use Social Bookmarking
{{ sgMacro.render_ftSnippet({ header: “What is Social Bookmarking?”, content_type: “paragraph”, list: { items : [ “This is my first sentence about my post.”, “Now I am adding in my second sentence.”, “Let’s add a third just to be safe.” ] }, paragraph: { content: “Social bookmarking is the process of saving a specific web page to a social bookmarking platform so you can revisit it later. Social bookmarking sites allow users to access their bookmarks online, at any time, from any device. Social bookmarking sites are useful to marketers because users can add, annotate, and share bookmarked web pages with their team.” } }) }}
When I was working at an agency, it was important to learn everything I could about SEO and drive results for our clients. But I was no SEO expert.
In order to keep our SEO tactics competitive, I kept this SEO definitive guide bookmarked so I could come back to it whenever I was strategizing for a client’s SEO. Although I didn’t realize it at the time, this was a form of social bookmarking.
Bookmarks can be public, private, or shared with specific groups. Social bookmarking sites can also be used like social search engines. You can search and browse to see popular and recently added web pages. Users can comment and vote for web pages they like, making it easy to see what articles are most valuable.
Want to learn more about improving your skills as a marketer? Check out our list of online marketing classes.
How Social Bookmarking Works
Social bookmarking works by clipping or tagging a web page using a platform or tool so that you can come back to it later. We’re familiar with using bookmarks in our search browsers, but social bookmarking allows us to instead keep the collection of web pages accessible from any device online, as long as we have a connection to the internet. It’s like having your own highly curated search engine.
On social bookmarking platforms, topics are organized into specific groups or threads where users can follow content that’s most relevant to them. Once you opt to follow a particular topic thread or piece of content, you’ll be notified when new information or updates appear.
This efficient categorization makes it …read more
Source:: HubSpot Blog
