PRESENTATION: Integrating Direct Mail Into Your Digital Marketing Strategy

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Integrating Direct Mail Into Your Digital Marketing Strategy

Nicole Dunn
VP of Customer Success
Lob

Learn the recipe for success to increase revenue throughout the customer lifecycle from direct mail experts from Lob. Nicole will share the secret ingredients to combining your digital and offline channels to increase conversions, CLTV, and ROI with an omnichannel approach at every touchpoint.
Key Takeaways:
Make your direct mail campaigns more efficient to increase conversions, revenue, and ROI by integrating with other digital channels in your CRM or marketing automation platform, making it simple to trigger mail based on actions.Learn to test and optimize your campaigns to achieve the best results, and;Automate production and postage across a global network of commercial printers to get your messages delivered to the right customer at the right time, every time.

 


Slides