By Sam Bradley Despite their popularity in the U.S., the powers behind professional football and basketball haven’t always succeeded in overseas exports. The National Basketball Association (NBA) reportedly hopes to change that record. It’s seeking to capitalize on the spiking…
‘There’s tremendous opportunity’: NBA sponsorships lead on European expansion
Publishers are hunting for AI prompt data — now they’re starting to get it from third-party companies
By Sara Guaglione Next year, tracking AI search visibility may get a little easier for publishers. Thanks to the rise of AI search, publishers’ usual tracking tools won’t cut it. They need a full arsenal of analytics and monitoring tools…
5 Empathetic Marketing Strategies for Your Private Counseling Practice
By Full Editorial When the clock strikes midnight on New Year’s Eve, a psychological shift happens. The holiday stress begins to fade, replaced by a sudden, collective desire for change. People resolve to be healthier, happier, and more balanced. For…
Digiday+ Research: Publishers’ growing focus on video doesn’t translate to social platforms
By Julia Tabisz Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. Big names in the publisher world are investing in vertical video: Time, CNN, The New York Times. Meanwhile, a Pew Research…
How Custom is a Custom Home?
By News Edition The dream of building a perfect home often comes with the vision of total, uncompromised personalization. But when you hear the term “custom home,” what does that really mean? Is it just picking out countertops, or is…















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