Presentation: Machine-Learning Your Way To Web3 Readiness

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Machine-Learning Your Way To Web3 Readiness

Tim Hayden
CEO
Brain+Trust

Blockchain reality and digital currency are two emerging factors that will forever alter how marketers capture the data needed to capitalize on AI-driven insights. From 2021 to 2023, your brand is being challenged by growing privacy regulations, Apple putting major restrictions on mobile device IDs, and Google bringing “”death to the cookie.”” All of this comes down to balancing how you manage first- and third-party data, tools, and analytics efforts. Let’s discuss how to leverage data, machine learning, and what matters most to ensure you are future-ready.

Key Takeaways:
1 . How systems integration can ensure data integrity and give you confidence in your reporting
2. How to go from stacks of reports that are obsolete by the time they reach your inbox to actionable insights on demand
3. Why your real need isn’t more tactics, platforms, or campaigns, but the ability to have brighter ideas that matter and drive bottom line success

 


Slides