By Danny Parisi This story was first published by Digiday sibling Glossy The Estée-Lauder-owned Clinique is the top-selling brand at Ulta, a superlative that Maiah Martin, executive director of consumer engagement at Clinique, is quite proud of. “It’s a distinction…
How Clinique launched on Amazon without cannibalizing sales from its other retail partners
3 Point-of-Need Advertising Opportunities — and How to Tap Into Them
By [email protected] (Kipp Bodnar and Kieran Flanagan) Are you hoping to bypass overcrowded channels and engage your audience at the perfect moment? If your answer is yes, you may want to learn about Point-of-Need paid advertising opportunities. Too many advertisers…
Google antitrust trial reveals the ‘succeed at all costs’ culture behind the pursuit of ad market domination
By Ronan Shields Do you have thoughts on the trial? Consider taking our survey. “Don’t be evil” might have been Google’s early motto, but it seems like more of a footnote once it went full throttle chasing online ad dollars….
The Rundown: Highlights as sparks begin to fly on Day 2 of the latest Google antitrust trial
By Marty Swant Do you have thoughts on the trial? Consider taking our survey. If you’re reading this, you’ll be aware that a battle to shape the future of the online advertising industry formally began in a courtroom in the…
Adobe, Soundcloud, Disney and Spectrum are 2024 Digiday Technology Awards winners
By Digiday Awards This year’s Digiday Technology Awards winners highlighted how companies are continuing to use AI tools to enhance personalized experiences across platforms and channels. Among the prevalent themes this year were advanced e-commerce technologies, including AR/VR experiences and…