By Seb Joseph The Trade Desk has spent a decade as a public company buying close to nothing. On Monday night, CEO Jeff Green suggested that streak is up for review. Asked about M&A on the company’s third quarter earnings…
IT Support vs. Managed IT Support, and Why the Difference Costs You Money
By Chris Turn Most businesses treat “IT support” as a catch-all term. Someone fixes your computer when it breaks, resets a password, or untangles a printer issue, and that’s that. But there’s a meaningful difference between traditional IT support and…
Amazon’s shopping agent now takes orders by text, with Sponsored Product ads in the replies
By Krystal Scanlon Amazon’s shopping agent now takes orders by text message and the thread where those orders get placed will carry ads. Sponsored Products are set to appear inside those conversations, free to advertisers for the time being. Purchases…
Why Alex Berman Is Called the Cold Email King
Why Alex Berman Is Called the Cold Email King Alex Berman and me. We have interviewed each other, shared a stage, and traveled the world together. Original photo. People call Alex Berman the cold email king, and in marketing a…
Marketing Complex Software Solutions Through Search and Social
By Full Editorial Software companies often face a distinct hurdle when building an organic marketing footprint. Engineering-driven products, high-level developer platforms, and specialized enterprise systems are technically dense, which makes translating them for a wider audience challenging. Marketing teams cannot…















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