A shopper sees a product in a video, wants it, and faces a choice between tapping to shop or searching for it later. Social Commerce and Shoppable Video can shorten that gap, bringing product details and buying options closer to…
People Are Buying Straight From Videos Now. Here’s What That Means for Your Brand
DigiMarCon World 2026 in Las Vegas: Come for the People
DigiMarCon World returns to Las Vegas November 4–6, 2026 at Luxor. See firsthand clips from the 2025 Vegas session and Dennis Yu’s speaking archive, then plan your visit.
How to Set Up Your First AI Marketing Agent
Start with one goal, one owner, one weekly report, and one small test. A practical AI marketing agent plan with a free three-page guide.
Scroll, Tap, Buy: The New Social Commerce Customer Journey
Recently, 27% of consumers completed a purchase directly through a feed-based platform. This surprising figure reveals a major change in how people discover and buy products. The traditional path to purchase is no longer a long, winding road. Instead, buying…
SEO Is Not Dead, But AI Search Just Changed the Rules: A Case Study of AI Search and Generative Engine Optimization
Nearly 40% of web traffic now comes from non-traditional discovery methods. This shift marks a major turning point for digital marketers across the United States. Many professionals fear traditional visibility tactics are vanishing, but the reality is more nuanced. We…















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