Recently, 27% of consumers completed a purchase directly through a feed-based platform. This surprising figure reveals a major change in how people discover and buy products. The traditional path to purchase is no longer a long, winding road. Instead, buying…
Dhar Mann’s $100M AWNY deal target for creators is already pledged (so he says)
By Alyssa Mercante Last year, Dhar Mann was just another speaker at AWNY; this year, he’s the main event. The mega creator is the ad conference’s first chief creator officer, and his job this week is to broker deals between…
‘We’re all going to live with uncertainty forever’: Advertising Week New York opens amid industry rebuild
By Kimeko McCoy Nobody at Advertising Week New York this week will be stuck for conversation, though to be fair you could have said that about any of the last ten. Organizers claim more interest every year, and the trade…
Louvered vs. Solid Patio Covers: Pros, Cons and Cost
By Chris Turn Choosing the right patio cover can transform your backyard from an underused corner of the property into the heart of your home. But with so many options available, deciding between a louvered patio cover and a solid…
9 B2B Marketing Sessions to Attend at Content Marketing World 2026
By Debbie Friez Content Marketing World (CMWorld) is next week, October 5-6 in Denver. I’ll be there, wearing a bit of B2B Marketing orange — will you? If you are like most conference attendees, you pick out 1-2 sessions ahead…















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