By Headlines Team Photo credit: Unsplash In today’s competitive online marketplace, e-commerce businesses must adapt rapidly to keep up with changing search engine algorithms and evolving consumer behavior. Recognizing this need, Backspace Marketing, a leading digital strategy agency, has rolled…
Boosting E-commerce Sales with Backspace Marketing’s 2024 SEO Strategies
Is Your Content Planning SEO-Driven or Lacking Direction?
By Nick Nelson At TopRank, we strongly believe that virtually all content planning should be SEO-driven. Why? Because marketing content is meant to be discovered, and discoverability is at the core of SEO’s purpose. Incorporating the fundamentals of modern SEO…
Backspace Marketing’s New SEO and Social Media Services Enhance E-commerce Visibility
By Headlines Team As digital competition continues to grow, Backspace Marketing has introduced a suite of SEO and social media services tailored specifically for e-commerce brands. These services aim to enhance online visibility, drive targeted traffic, and foster active community…
The number of ad tech mergers and acquisitions is developing from a trickle to a steady flow
By Ronan Shields Last week, Samba TV confirmed its purchase of Semasio, a development that dealmakers hope represents the recent trickle of mergers and acquisitions in ad tech that will flow into a more consistent pipeline. Given that the economic…
Creators vs. Influencers: The Changing Identity of Social Media Talent
By Alex White Was Benjamin Franklin an influencer or a content creator? On the one hand, he profoundly influenced American ideals of democracy, scientific inquiry, civic responsibility, and social reform; on the other, he created The Pennsylvania Gazette, Poor Richard’s…