In fighting a whistleblower suit, WPP put its own account of media agecny trading on the public record
By Seb Joseph The $100 million whistleblower lawsuit Richard Foster filed against WPP last November is back in focus. New court filings — including WPP’s motion to dismiss and exhibits that place Foster’s own internal documents into the public record for the first time — have added significant texture to both sides of a case that initial headlines only scratched the surface of.
Most notably among the exhibits is Foster’s own internal report to GroupM CEO Brian Lesser, which contains internal data on client opt-in rates, platform spend, and income targets that haven’t been public until now. The materials were first reported by The Times.
Before unpacking those materials, here’s a recap of how the case reached this point. Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV. …read more
Source:: Digiday



















