Future of TV Briefing: Fox finds its programmatic identify in Roku
By Tim Peterson This week’s Future of TV Briefing looks at how Fox’s acquisition of Roku bolsters the former’s streaming — specifically, programmatic streaming — advertising business.
Fox + Roku
Netflix’s M&A activity, Paramount’s WBD deal status, Bravo’s upfront attraction and more
Fox + Roku
Well, that’s one way to modernize an advertising business.This is a member-exclusive article from Digiday. Continue reading it on digiday.com and subscribe to continue reading content like this. …read more
Source:: Digiday

















